Evoking feelings of nostalgia and comfort is often best done with dishes, ingredients and flavors tied to the seasons. The aroma and taste of a seasonal dish can connect consumers to fond memories of a holiday or special moment. These offerings also drive interest and appeal as they are only available for a finite amount of time.
Though spring has just sprung, planning now for fall & winter offerings is key to ensure supply is available and your consumers aren’t let down during the most festival time of the year. The fall is famous for apple, pecan and pumpkin spice everything. When the cold of winter takes hold, root vegetables, hearty dishes and decadent desserts are craved. However, beloved soups and stews are the best way to stay warm from the first chilly autumn wind to the long, cold February nights. And turkey broth is the quintessential ingredient for seasonal cooking including soups, gravies, pot pies, stuffings and more.
Growing up in Massachusetts, Thanksgiving is an especially important holiday do to its origins. My favorite question to ask people each holiday season is “what dish makes the holiday for you?”. Everyone has one! For me, using turkey broth for sausage stuffing and a hearty bowl of clam chowder signaled it was Holiday time. As life gets faster and families expand, it becomes important that we don’t lose sight of our family traditions and recipes.
As you plan for your fall & winter seasonal releases, Brand Aromatics turkey broth offerings provide the flavor and functionality your consumers need. Since chefs and home cooks alike place pride in the preparation of their holiday meals, quality is key. Our broths are made with real turkey and provide a classic, homemade taste. Check out three turkey broth options to meet your consumer demand and suite your labeling needs.
To learn more about Brand Aromatics turkey broth, contact your McCormick account manager or contact us today.
